Donald Robins started out at Universal Music Canada in the 90’s as a college/street team marketing and promotion captain, Donald quickly learned the business and took on exploring new marketing and promotion opportunities.
EMI Music Canada noticed his work and added Donald to the radio promotion team in Quebec. After 5 years at EMI, Donald continued his promotional role at Sony Music Canada prior to the SONY/BMG merger.
Following the merger Donald was offered a management & TM role with Quebecois artist Gage, which included touring and working with the artist in Europe (Wagram) and in Canada (Select).
In 2006 Donald joined the Warner Music Canada family and continues to explore new marketing and promotion opportunities for his current roster of domestic & international artists. He was promoted to national director of radio promotions in 2023.
In addition Donald programmed Galaxie R&B/Soul channel for 9 years, a former CKUT radio host for 15 years, a former club DJ for 16 years & continues to serve on panels for CARAS & ADISQ. Currently sitting as a board member on UNISON & Polaris Prize.
Music is his passion and he works with artists with the same determination and joy as he did when he first started over 30 years ago!